Organisations talk a lot about Employee Engagement. On the face of it, this promises much. Truly engaged employees contribute more, give better service, embrace change, are stronger advocates for brands and are more creative. As a result, many organisations are investing huge sums of time, effort and money into defining, understanding and improving the engagement of their people. So how do we ensure that this is not another false dawn and doesn’t join the list of popular initiatives that have failed to transform business in the way they were intended?